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Fleems
22-4-11, 00:11
With Warrior...

£25 million a year

-CADS-
22-4-11, 00:12
Where's this story?

Fleems
22-4-11, 00:13
In the Times, need a subscriber to confirm, but that's what has been said :)

Midophile
22-4-11, 00:14
Was that the huge news then?

WindyShepherdHenderson
22-4-11, 00:14
Please say this (http://www.mathewbrowne.com/images/warrior.jpg) will replace the Adidas logo.

Though Puyol may sue for image rights.

Fleems
22-4-11, 00:14
Was that the huge news then?

I'm guessing so.

Bewdleyfan
22-4-11, 00:15
Please say this (http://www.mathewbrowne.com/images/warrior.jpg) will replace the Adidas logo.

Though Puyol may sue for image rights.

Haha.

WindyShepherdHenderson
22-4-11, 00:15
Where's this story?

I don't want Addidas to be replaced.

Is that the counterfeit version of Adidas?

Midophile
22-4-11, 00:15
Please say this (http://www.mathewbrowne.com/images/warrior.jpg) will replace the Adidas logo.

Though Puyol may sue for image rights.

I swear you did that joke yesterday.

-CADS-
22-4-11, 00:15
I don't want Addidas to be replaced. Who the hell wears Warrior anyway?

Fleems
22-4-11, 00:15
http://www.warrior.com/

MarsPirate
22-4-11, 00:16
its on rawk

http://www.redandwhitekop.com/forum/index.php?topic=273972.0

ShortSkrts
22-4-11, 00:16
In the Times, need a subscriber to confirm, but that's what has been said :)

Damn, where's FudgeDragon when you need him!

Fowi
22-4-11, 00:17
What in God's name is Warrior?

-CADS-
22-4-11, 00:17
Is that the counterfeit version of Adidas?

"Don't patronising me!" :crying

Familiar?

Midophile
22-4-11, 00:17
http://www.warrior.com/

Pardon my brand ignorance but who the **** wears Warrior? Never heard of it.

WindyShepherdHenderson
22-4-11, 00:17
Headquartered in Warren, Michigan, Warrior Sports is recognized as one of the sporting goods industry’s premier manufacturers of innovative, high performance, cutting-edge equipment, footwear and apparel for lacrosse and hockey athletes of all ages and abilities.

wat

RhysLFC1495
22-4-11, 00:18
Their logo is this:

http://yfrog.com/h449dssj

-Bodie-
22-4-11, 00:18
Warrior? Never heard of them/it.

MarsPirate
22-4-11, 00:18
Headquartered in Warren, Michigan, Warrior Sports is recognized as one of the sporting goods industry’s premier manufacturers of innovative, high performance, cutting-edge equipment, footwear and apparel for lacrosse and hockey athletes of all ages and abilities. Founded in 1993 by former champion lacrosse player David Morrow, Warrior was acquired by privately-held New Balance Athletic Shoe, Inc. in February 2004. Warrior is dedicated to a core set of philosophies and strengths: technical superiority, grassroots marketing, original and creative youthful expression, and strong partnerships with retailers and suppliers. Warrior’s Players Club is the best players in the world helping to make the best equipment in the world and is reserved for the top professionals in lacrosse and hockey today. For more information on Warrior please visit www.warriorsports.com.

i still have no idea who they are

WindyShepherdHenderson
22-4-11, 00:18
I swear you did that joke yesterday.

:D nope, on Saturday. Gerry Armstrong called Puyol "The Ultimate Warrior", and it was too good not to say.

WindyShepherdHenderson
22-4-11, 00:19
"Don't patronising me!" :crying

Familiar?

I never used the present participle, or a "crying" smilie.

jonsonos
22-4-11, 00:19
I don't want Addidas to be replaced. Who the hell wears Warrior anyway?

The boys will wear a ******* Tutu if were being paid 25 million a year...

Fleems
22-4-11, 00:19
FYI, Adidas currently pay about £12 million a year.

Fowi
22-4-11, 00:20
Our home shirt now (http://fighterxfashion.com/wp-content/uploads/2010/08/warrior-shirt-2.jpg)

-CADS-
22-4-11, 00:20
Pardon my brand ignorance but who the **** wears Warrior? Never heard of it.

Looks like Hockey and Lacrosse teams do.

-Jiggy-
22-4-11, 00:20
Good news on the funding side of things, though I'm hoping the kits are good, I like Adidas. Warrior are part of New Balance.

ShortSkrts
22-4-11, 00:20
What in God's name is Warrior?

Me...

MarsPirate
22-4-11, 00:20
it appears judging by their website they specialise in hockey and lacrosse. anyone know if they have made any football kits before? or if it is a first time for them.

Midophile
22-4-11, 00:21
The boys will wear a ******* Tutu if were being paid 25 million a year...

Soto in a Tutu would be such a mind****.

Venantium
22-4-11, 00:21
It more than double's our current deal but Warrior? Sounds like something you would find in a Sports Direct sales section.

phuzz
22-4-11, 00:21
Does that mean no more 3 stripes. I'd rather keep adidas.

-CADS-
22-4-11, 00:23
I never used the present participle, or a "crying" smilie.

I was evoking the image of a 5 year old kid who can't quite grasp linguistics. That was what you reminded me off yesterday. That is all ;)

scousertommy-86
22-4-11, 00:23
I dont want Addidas to be replaced, especially with some no-mark brand name, but if someones gonna pay us more than double our current deal, surely its worth it.

I do worry however that although fans will buy kits, will they be prepared to buy polo-shirts and other clothing (as they will produce this also). We may gain money from them but lose out on sales of other clothing mechandise.

GeorgeLFC
22-4-11, 00:23
Pardon me if this sounds a little daft but wtf is Warrior?

Cwmbran Red
22-4-11, 00:24
At Anfield it would be weird seeing the white seats that make up the name 'Adidas' getting changed to 'Warrior'.

Fowi
22-4-11, 00:24
It's £13mil more than what we're getting now. To put it in actual terms, it buys us more than half of Robbie Keane.

-CADS-
22-4-11, 00:25
http://www.gymtops.com/wp-content/uploads/2008/05/sean-sherk-ufc84-special-edition-shorts.jpg

Our new shorts.

Midophile
22-4-11, 00:25
Good news is, Liverpool lacrosse stick sales will probably triple. As will hockey masks.

-CADS-
22-4-11, 00:26
Pardon me if this sounds a little daft but wtf is Warrior?

That is what we are all asking. :D

Venantium
22-4-11, 00:26
This is just another step in the right direction to get us to where we want to be.

Fowi
22-4-11, 00:28
Liverpool Football Club becomes Liverpool Football Franchise.

GeorgeLFC
22-4-11, 00:28
I would love it if these are our new Kits. Imagine Spearing and Carroll in this :D

http://www.warrior.com/lacrosse/gear/protective/shoulder

Super-Mac-and-Fries
22-4-11, 00:28
It's £13mil more than what we're getting now. To put it in actual terms, it buys us more than half of Robbie Keane.

:eek: is it to late to cancel??

-CADS-
22-4-11, 00:28
You've got to hand it to FSG and Ian Ayre, they've potentially pulled off another coup if we double the money we get from our shirt manufacturers.

MarsPirate
22-4-11, 00:29
http://www.endurancesportsonline.com/Warrior_logo_web.jpg

hmmm looks like a counterfeit logo to addias!

WindyShepherdHenderson
22-4-11, 00:29
Liverpool Football Club becomes Liverpool Football Franchise.

Our new badge. (http://images3.wikia.nocookie.net/__cb20070707170555/uncyclopedia/images/thumb/d/d1/Liverpool_badge.jpg/220px-Liverpool_badge.jpg)

bestituta
22-4-11, 00:30
Warrior seems to be somehow connected to New Balance.

GeorgeLFC
22-4-11, 00:30
Is this the company that makes the gear for the transformers? :P :D

-CADS-
22-4-11, 00:31
Our new badge. (http://images3.wikia.nocookie.net/__cb20070707170555/uncyclopedia/images/thumb/d/d1/Liverpool_badge.jpg/220px-Liverpool_badge.jpg)

:D Give it 5 years.

GeorgeLFC
22-4-11, 00:32
Our new badge. (http://images3.wikia.nocookie.net/__cb20070707170555/uncyclopedia/images/thumb/d/d1/Liverpool_badge.jpg/220px-Liverpool_badge.jpg)

Did you just create that? :eek:

paul143
22-4-11, 00:32
it appears judging by their website they specialise in hockey and lacrosse. anyone know if they have made any football kits before? or if it is a first time for them.

I was thinking that as well - they may have decided to globalise their brand along with expanding the number of sports

lacrosse designs http://warriorteamuniforms.com/WARRIOR_MENS_LACROSSE_UNIFORMS.html

Oakryrch
22-4-11, 00:33
I wouldn't be surprised at all if this was down to Ian Ayre.

The man knows what to do to take Liverpool FC to the top, commercially anyway.

Anyone have the full story from The Times?

Fleems
22-4-11, 00:33
Warrior seems to be somehow connected to New Balance.

Who just happen to be based in Boston. Coincidence ey.

BayernBru
22-4-11, 00:33
Am I the only one pessimistic about how the kit would look, on the plus side, more moneys. :scarf

-CADS-
22-4-11, 00:33
Warrior seems to be somehow connected to New Balance.

New Balance?? :HS:

jonsonos
22-4-11, 00:36
Warrior seems to be somehow connected to New Balance.

New Balance acquired Warrior in 2004

I didn't just read that on their website...

-Bodie-
22-4-11, 00:36
THIS (http://www.youtube.com/watch?v=x_dNXo25kRs) to replace You'll Never Walk Alone.

BayernBru
22-4-11, 00:37
Let's also hope these kits aren't as bad as Milan Mandaric's Joma kits. :FP:

Midophile
22-4-11, 00:39
THIS (http://www.youtube.com/watch?v=x_dNXo25kRs) to replace You'll Never Walk Alone.

I was thinking this (http://www.youtube.com/watch?v=pT9t5nkZn8I).

MarsPirate
22-4-11, 00:41
Liverpool have secured the biggest kit deal in English football history, the £25 million-a-year contract with Boston-based Warrior Sports more than doubling the Anfield club’s present agreement with adidas.
The Times understands that Warrior, a subsidiary of New Balance, will take over production of Liverpool kits in time for the 2012-13 season. Adidas, which launched a new away kit last week as part of its £12 million-a-year contract with the club, had the chance to match the offer but was not prepared to meet the American company’s price.
The link between Liverpool and Warrior is believed to be a long-term relationship and outstrips the £23.3 million per year that Nike pays Manchester United, the previous British record.
John W. Henry, the Liverpool owner, has insisted since taking over at Anfield in October that the club would only spend money that it generates. With Liverpool unlikely to qualify for the Champions League this season, some had questioned their ability to compete in the transfer market.
However, the agreement with a brand better known in the lacrosse world would appear to have solved the short-term cashflow problems caused by failure to qualify for Europe’s premier club tournament.
Sources inside Anfield have been increasingly bullish about their summer spending power and Kenny Dalglish is likely to have a considerable war chest when the transfer window opens.
Although the Liverpool caretaker manager believes that the crop of youngsters emerging from the academy has the potential to continue making a positive impression on his squad, he maintains that investment is necessary during the close season if the club are to become competitive again.
“It’s important that there is room for development for players, but it’s also important you don’t use it as an excuse not to spend money and not improve what you’ve already got,” Dalglish said.
“Age does not determine their ability to play. So if we’re convinced we have young players who are maybe better than what’s available, then we’ll keep our younger players.
“But that does not say we don’t want to improve as a football club. We do need to leave some path open if we do think there are players who can come in. If they develop then fine, if they don’t, we’ve got a problem. But if you buy a player in and he doesn’t produce, you’ve got a bigger problem.”
According to PR Marketing, a German market research company, Liverpool are the fourth-biggest replica kit seller in football, behind United, Real Madrid and Barcelona. About 900,000 shirts are sold annually and, in the adidas stable, only Real sell more jerseys. Liverpool’s defection has come as a huge blow to the manufacturer.
Fenway Sports Group (FSG), Liverpool’s owner, has in recent months become increasingly close to Jim Davis, the chairman of New Balance. This month New Balance, previously best known for its running shoes, announced a multiyear partnership with the Boston Red Sox, who share the same owner as Liverpool. Along with a kit deal, New Balance is thought to have paid in the region of $1 million (about £600,000) for a 70-foot illuminated logo inside Fenway Park, the home of the Red Sox.
United’s groundbreaking 13-year deal with Nike expires in 2015 and the Old Trafford club will expect an even bigger cheque when the time comes to negotiate with kit manufacturers.
seen this on lfc online

Fleems
22-4-11, 00:42
Ben Smith
Updated 28 minutes ago
Spot the odd one out: Nike, adidas, Umbro, Warrior, Reebok. Warrior?
Who are they? The chances are you have never heard of Liverpool’s new shirt manufacturer and unless you are a fan of lacrosse or know the NHL inside out, you will not be not alone.
In the United States, Warrior is a manufacturer to be reckoned with, providing equipment and clothing in ice hockey and lacrosse, America’s oldest sport. In 2004 the company was bought by New Balance, which retained the founder, Dave Morrow, as president and chief executive officer.
Morrow, a lacrosse player, founded Warrior in his Princeton dormitory where he developed the first titanium stick, which the university used en route to their National Championship that year. Warrior was taken from Morrow’s High School American football team in his home town of Michigan, the Brother Rice Warriors.
The buyout took Warrior to new heights and in April this year, New Balance signed a multi-year sponsorship deal with the Boston Red Sox baseball team. As part of the deal, the Red Sox have unveiled a video sign at Fenway Park, measuring 70 feet in length and 7ft 9in in height, featuring the New Balance logo. and the company now provides footwear and clothing to all “fan-facing Red Sox employees”.
New Balance had been happy to sponsor athletes while refraining from using them for advertising. The high-profile acquisitions of a handful of the Red Sox players now sponsored by New Balance is a sign that things are changing. After worldwide sales of $1.78 billion (about £1 billion), the company has changed tack and will take a more proactive approach to its marketing. Liverpool are a logical step.
Warrior remains a company in its own right, but until now has shown no signs of spreading its interest outside traditional sports. Mike Modana of the Detroit Red Wings is among the biggest names on Warrior’s roster. Liverpool will hope this particular deal allows their title dreams to take flight.
Getting shirty
PR Marketing, a German market research company, produces a list of top-selling shirts and the companies that make them each year. The most recent figures were released last August, taking into account average sales between 2005 and 2009

Manchester United Nike, up to 1.5 million
Real Madrid adidas, up to 1.5 million
Barcelona Nike, up to 1.2 million
Liverpool adidas, up to 900,000
Arsenal Nike, up to 900,000
Chelsea adidas, up to 900,000
Bayern Munich adidas, up to 900,000
AC Milan adidas, up to 600,000
Juventus Nike, up to 600,000
Inter Milan Nike, up to 600,00
:)

LucasAintDancin
22-4-11, 00:43
Warrior all on bout' ?

Tuta
22-4-11, 00:43
good money that

shody1976
22-4-11, 00:44
What the **** is warrior? Sorry but that just sounds **** to me.

reallash
22-4-11, 00:45
I don't want Addidas to be replaced. Who the hell wears Warrior anyway?

you, next season

jonsonos
22-4-11, 00:46
What the **** is warrior? Sorry but that just sounds **** to me.

How does seeing a shiny new 25 million pound signing each season sound? ;)

-Jiggy-
22-4-11, 00:47
you, next season

Season after next.

Midophile
22-4-11, 00:47
What the **** is warrior? Sorry but that just sounds **** to me.

So what's a "good" brand name?

direwolf
22-4-11, 00:47
Don't care if we wear scuzzy trash bags as kits. More money is good.

Liverpool FC commercial department are on a roll.

KylianMdwappe
22-4-11, 00:48
How does seeing a shiny new 25 million pound signing each season sound? ;)

So if we save up for 2 years, that's Fernando Torres back?

-Bodie-
22-4-11, 00:48
So what's a "good" brand name?

Ador.

I-SEE-red-PEOPLE
22-4-11, 00:49
Who cares who makes the sodding kit as long as they pay up for the right to do so. Warrior wants to pay 25 million a year then lovely jubbily with the fair play rules coming in we need to be astute.

-CADS-
22-4-11, 00:51
So what's a "good" brand name?

Brand's that are established football kit makers - Nike and Adidas especially.

If the money is as quoted though I would wear a kit made out of bin liners for that.

shody1976
22-4-11, 00:52
How does seeing a shiny new 25 million pound signing each season sound? ;)

It sounds great. It'd sound even better if it had the words 'addidas' or 'Nike' alongside it.

Oakryrch
22-4-11, 00:53
I'm happy with this.

Excellent news.

Not only does it mean more money, but it seems we've revolutionised football kits.

Liverpool FC - setting the standard. ;)

WindyShepherdHenderson
22-4-11, 00:53
In this case, **** tradition. For years our marketing team was scraping on the arse-end to nothing. Now we're blazing trails on the commercial side of things. I love it.

shody1976
22-4-11, 00:53
So what's a "good" brand name?

I suppose that would depend on how you define the term 'good' brand name.

direwolf
22-4-11, 00:54
Imagine just a solid red kit, all red.

No stripes, no nothing, all solid blood red. Would be class. Screw the stripes. Thanks for the dough, good luck and make a nice kit.

LucasAintDancin
22-4-11, 00:55
In this case, **** tradition. For years our marketing team was scraping on the arse-end to nothing. Now we're blazing trails on the commercial side of things. I love it.

Love the way you put it lad. :)

RyanBabylon
22-4-11, 00:56
Don't mind that at all. Kinda cool logo, way more money, and I like how individual we'll be. Hopefully they make some nice kits.

When does the adidas deal run out? Seems strange given that we just revealed a new kit with their sponsorship, unless their deal has at least another year...?

Raynis
22-4-11, 00:56
It sounds great. It'd sound even better if it had the words 'addidas' or 'Nike' alongside it.

Why though? Adidas just put out the same kit to loads of clubs, now we will have something that is unique to us. :scarf

reallash
22-4-11, 00:57
Not sure what to think of this, more money, great. However, adidas is deeply rooted in the culture of LFC for so many reasons. I cant see people now buying warrior gear instead of adidas. Will we see a drop in shirt sales? Probably not, kids will still want the next new kit. Adults though, not sure.

Snippes
22-4-11, 00:57
What in God's name is Warrior?

Who gives a flying bleep?? :D How is everyone getting past the 25MM a year?? :eek: Just to kit us?? That used to be what we used to get just to have a sponsor period. What did we get for the main team sponsor from Standard, 80 Mil? Am astonished if someone is actually giving us that much money just to kit our team. I would happily wave goodbye to Adidas....25MM alone is enough to buy another Suarez....and some change. Or a Coentrao and three quarters of Charlie Adam. Or Hazard or Sanchez. Or fully fund the transfer fee of Enrique, Adam and enough loose change to invest in a young player or two.

This would be funding we get every single year. Quite frankly, its genius. FSG might have enough money from Warrior, Standard, player sales and have up to 70MM in spending money before they put in a dime out of their pocket and before commercial sales factor in. Add to that the money they would want to throw in and we could have some real spending power!

MarsPirate
22-4-11, 00:58
In this case, **** tradition. For years our marketing team was scraping on the arse-end to nothing. Now we're blazing trails on the commercial side of things. I love it.

agree. Ian Ayre deserves all the credit for what he has been doing. has done so much in so little time think he needs to be praised very highly for doing what he has behind scenes to get liverpool making money!

domino
22-4-11, 00:59
Warrior seems to be somehow connected to New Balance.

Warrior is a subsidiry of New Balance

-Gola-
22-4-11, 01:01
If they produce an all red kit with no ****** stripes or White parts I'll be made up and they will have done an excellent job

Snippes
22-4-11, 01:01
Not sure what to think of this, more money, great. However, adidas is deeply rooted in the culture of LFC for so many reasons. I cant see people now buying warrior gear instead of adidas. Will we see a drop in shirt sales? Probably not, kids will still want the next new kit. Adults though, not sure.

Forgive me for asking but...I don't get it. What is the big deal about adidas? I know many of us grow up with adidas as the symbol of kitty-dom but we have tons of players who wear Nike and Puma and all other kinds of boots. Does it really matter which logo is on the side of the shirt as long as its a Liverpool shirt and is red/whatever away color we have??

I personally wouldn't care....or hardly notice. As long as its sharp and looks cool...and brings in much needed mula, am happy as kittens, really!

shody1976
22-4-11, 01:03
Why though? Adidas just put out the same kit to loads of clubs, now we will have something that is unique to us. :scarf

A very reasonable point.

RyanBabylon
22-4-11, 01:06
A very reasonable point.

Exactly what I was thinking, really. We'll be unique. We'll be trailblazers. What's wrong with that? :)

WindyShepherdHenderson
22-4-11, 01:06
We'll be trailblazers.

That's Portland, mate.

-Bodie-
22-4-11, 01:07
http://www.youtube.com/watch?v=kU959L4fLO0

Fleems
22-4-11, 01:07
Saw this (http://i1138.photobucket.com/albums/n528/robgambles/lfc.jpg) on RAWK. Love it if we got something like that.

-CADS-
22-4-11, 01:07
Forgive me for asking but...I don't get it. What is the big deal about adidas? I know many of us grow up with adidas as the symbol of kitty-dom but we have tons of players who wear Nike and Puma and all other kinds of boots. Does it really matter which logo is on the side of the shirt as long as its a Liverpool shirt and is red/whatever away color we have??

I personally wouldn't care....or hardly notice. As long as its sharp and looks cool...and brings in much needed mula, am happy as kittens, really!

They just make good kits. I didn't like when we had Reebok, they just looked terrible. As long as we win in them then it shouldn't matter what kit you wear but Reebok especially looked cheap. I was glad when we changed to Adidas and as long as Warrior don't make as bad kits as Reebok then it won't matter.

LucasAintDancin
22-4-11, 01:08
At the end of the day, even if the kit looks god damn awful(which I doubt it will)
I won't give a flying **** if it helps us sign better players & bring home many trophies:D

phuzz
22-4-11, 01:08
In the past I've tended to buy Adidas Liverpool shirts rather than say Reebok. I generally prefer Adidas as a brand but lets see what warrior do.

direwolf
22-4-11, 01:08
Why though? Adidas just put out the same kit to loads of clubs, now we will have something that is unique to us. :scarf

Definitely, and seeing as we'll be their only football client they will probably come up with something to match us and only us.

I think Under Armour is doing Spurs kits soon as well, so it's about time new entrants come in and design new kinds of kits.

Jazzy-J
22-4-11, 01:08
They just make good kits. I remember when we had Umbro, they just looked terrible. As long as we win in them then it shouldn't matter what kit you were but Umbro especially look really bad. I was glad when we changed to Adidas and as long as Warrior don't make as bad kits as Umbro then it won't matter.

******* hell, I never knew you were that old!

-CADS-
22-4-11, 01:10
******* hell, I never knew you were that old!

I'm 19, are you saying my previous posts gave the impression I am of a younger age?

smokintony
22-4-11, 01:11
They will still probebly be made in the same asian sweat shop as our current kit

Jazzy-J
22-4-11, 01:11
I'm 19, are you saying my previous posts indicate a younger age?

The Umbro kits we had were in the 70s/80s. I thought with your post above you were saying you were of an age to remember those.

phuzz
22-4-11, 01:12
I'm 19, are you saying my previous posts gave the impression I am of a younger age?

You mean Reebok not Umbro.

RyanBabylon
22-4-11, 01:12
In this case, **** tradition. For years our marketing team was scraping on the arse-end to nothing. Now we're blazing trails on the commercial side of things. I love it.


That's Portland, mate.

**** off :D

Portland is just awful.

-CADS-
22-4-11, 01:13
The Umbro kits we had were in the 70s/80s. I thought with your post above you were saying you were of an age to remember those.

:FP: I meant Reebok.

Jazzy-J
22-4-11, 01:14
:FP: I meant Reebok.

Aha ok. Yeah I didn't like many of our Reebok kits.

LucasAintDancin
22-4-11, 01:20
Saw this (http://i1138.photobucket.com/albums/n528/robgambles/lfc.jpg) on RAWK. Love it if we got something like that.

That is beautiful. Simplicity personified:scarf

BridgeportBlocker
22-4-11, 01:20
I only found one jersey on the Warrior website and I think it looks pretty kick ass for a lacrosse jersey.

http://www.shopwarrior.com/Team-USA-Replica-Jersey-WLTM212WT

DontBelieveTheHype
22-4-11, 01:25
In this case, **** tradition. For years our marketing team was scraping on the arse-end to nothing. Now we're blazing trails on the commercial side of things. I love it.

Completely agree, for years we as fans have moaned about us not grabbing market opportunities like manure. We then get news about a massive sponsorship deal and people are like meh I prefer adidas or nike.

I am happy and the more money towards getting players from the top tier instead of the Poulsen tier the better.

'Stim
22-4-11, 01:28
Sounds like a brilliantly lucrative deal,as long as the new kit manufacturer keep the Liverpool FC Crest,and have it in the correct place-on one's heart,and don't have too much patterning etc. Less is very much more with Liverpool FC Kit,in my opinion. Well done to the staff responsible for closing such a profitable deal. :clap:

Rifatul
22-4-11, 01:29
http://www.dailymail.co.uk/sport/football/article-1379466/Liverpools-mammoth-25m-year-Warrior-kit-deal-rewrites-record-books.html?ITO=1490&utm_source=twitterfeed&utm_medium=twitter

Plan-D
22-4-11, 01:30
Here's a question for people to mull over.

Who reckons we'll break our transfer record once again in the summer?

Fleems
22-4-11, 01:31
Here's a question for people to mull over.

Who reckons we'll break our transfer record once again in the summer?

No.

Rifatul
22-4-11, 01:31
Liverpool have wrapped up a £25m-a-year kit deal with Boston-based company Warrior Sports — a record for English football and twice what adidas currently pay.
Nike’s deal with Manchester United is worth £23.5m.

Yehez
22-4-11, 01:31
Here's a question for people to mull over.

Who reckons we'll break our transfer record once again in the summer?

If we go for Sanchez I think we will.

Oakryrch
22-4-11, 01:31
Here's a question for people to mull over.

Who reckons we'll break our transfer record once again in the summer?

Not beyond the realms of possibility, by any means.

Who knows...

Rifatul
22-4-11, 01:35
Here's a question for people to mull over.

Who reckons we'll break our transfer record once again in the summer?

as per recent rumors -Aguero?

Plan-D
22-4-11, 01:36
But yeah, serious question to people, who reckons we'll see a 'marquee' signing in the summer? Previously, I didn't think we would, but now, I'm starting to think otherwise. This John Henry seems the business to me. I mean, when you look at the stuff he's doing off the pitch, I mean in terms off the pitch we're gunna be competing with the best teams in the world. So surely we're gunna compete with them on it?

The guy comes across, in things he's said and done as someone who isn't interested in finishing 2nd, 3rd or 4th. Which is fantastic.

So yeah, do people honestly reckon we'll get a 'marquee' signing this summer? I hope so.

myhomeisskrtbysea
22-4-11, 01:40
What about the three stripes?

I love them, they will be gone.

Plan-D
22-4-11, 01:41
What about the three stripes?

I love them, they will be gone.

3 stripes or £25m? Hmm... tough. :D

RyanBabylon
22-4-11, 01:41
Here's a question for people to mull over.

Who reckons we'll break our transfer record once again in the summer?

If we go for Sanchez, Aguero, or someone of their profile then yes. I'd be a bit surprised though.

'Stim
22-4-11, 01:47
What about the three stripes?

I love them, they will be gone.

No need to worry Skrtbysea,with that sort of money coming in,.....the kind of money that our club should be and finally is getting for such revenue deals,we will have a sixth star to show above our crest soon enough ;) I'm sure there will be some kind of pinstriping or trim over the shoulder line anyways.

direwolf
22-4-11, 01:50
What about the three stripes?

I love them, they will be gone.

Ahem... (http://top-10-list.org/wp-content/uploads/2009/09/Liverpool-vs-A.C-Milan-2005.jpg)

and might I say not a single **** was given that day that we had no three stripes :D

tony220JDM
22-4-11, 01:51
good money aslong the kits dont look stupid nothing to worry about. :D

'Stim
22-4-11, 01:51
That is beautiful. Simplicity personified:scarf

I agree,less is more with our strip. :scarf

ScouseSoxNation
22-4-11, 01:53
Hey, its a load of cash but i doubt i'll be buying any shirts

Keegan7Suarez
22-4-11, 01:56
What does the logo look like??

Mike-91
22-4-11, 01:59
mfowen91
Warrior deal worth around £13m more than current Adidas deal. Spurs CL TV revenue was around £17m. Sustainable without CL in short-term.

-CADS-
22-4-11, 02:02
What does the logo look like??

You've got a very apt name at this moment in time NZWarrior. Welcome. :scarf

-Bodie-
22-4-11, 02:05
Holy **** why i have just see this Aguero rumour now? Just seen the 8 page thread on it in FD. Was there a thread in here on the rumour aswell? Wont be able to go to sleep now got me all excited.

Wish-It-Would-Reina
22-4-11, 02:06
If it's true we are getting $25 mil then this is great news! I like Adidas but if they weren't willing to match Warrior's offer well then it's their loss! We sell the most after Real so you'd think they would try to hold on to us. Yes I do wonder if it will impact our sales. As someone else mentioned, I don't think it will effect the kits so much but maybe other clothing. All we can do is hope Warrior makes quality gear. Bottom line is Adidas didn't want to cough up the dough so time to say so long! Bring on Warrior and the $25 mil!

ListerOfSmeg
22-4-11, 02:07
Don't get me wrong, I'm VERY happy about the money, but as a someone who LOVES football shirts and has collected EVERY Liverpool shirt since 1989 I'm worried about how good this company can make them. Bar what we accomplished in 2005 I associate the "Reebok years" with mediocrity. Anyway, I just want us to look good when we win!

ceredred
22-4-11, 02:07
They just make good kits. I remember when we had Umbro, they just looked terrible. As long as we win in them then it shouldn't matter what kit you wear but Umbro especially look really bad. I was glad when we changed to Adidas and as long as Warrior don't make as bad kits as Umbro then it won't matter.I love the Umbro (http://a311.ac-images.myspacecdn.com/images01/33/l_8c736a42288ceb2e28b118115dd08cae.jpg)kits we used to wear, iconic in design and worn by winners.

BaJazusNavas
22-4-11, 02:08
Good news is, Liverpool lacrosse stick sales will probably triple. As will hockey masks.

:) six in total!:eek:

-CADS-
22-4-11, 02:11
I love the Umbro (http://a311.ac-images.myspacecdn.com/images01/33/l_8c736a42288ceb2e28b118115dd08cae.jpg)kits we used to wear, iconic in design and worn by winners.

I meant Reebok. Not old enough to remember Umbro.

phishstiker
22-4-11, 02:11
I love the majority of the Adidas kits, the new away kit is probably my favorite of all time. As said before, 25 million is a HUGE amount of money, especially for a company pretty much unknown outside of the US. It does not really make sense to me why a company focused on Lacrosse and Hockey would be interested in a more global market when in reality those two sports are not popular at all. Interesting move on their part, though im sure they would not be splashing out this amount without a plan. Hopefully the kits look decent, if there are skulls and other random **** on our jersey i'll be pretty angry :(

ScouseSoxNation
22-4-11, 02:15
That is one ugly ass logo

ceredred
22-4-11, 02:15
I meant Reebok. Not old enough to remember Umbro.Well edit your post then.;):D

Jateca
22-4-11, 02:17
just as long as we don't end up with away kits like this, then I'll keep an open mind: http://www.newfootballjersey.com/images/10-11soccer/everton-away2011.jpg

phishstiker
22-4-11, 02:19
That kit + skulls all over it. The future of LFC! :p:p:p:p:p

Keegan7Suarez
22-4-11, 02:20
You've got a very apt name at this moment in time NZWarrior. Welcome. :scarf

Haha what luck ;)

-CADS-
22-4-11, 02:22
Well edit your post then.;):D

Duly edited. ;)

ScouseSoxNation
22-4-11, 02:22
http://www.shopwarrior.com/

Keegan7Suarez
22-4-11, 02:26
http://www.shopwarrior.com/

Doesn't look too bad. Thanks mate

Calixto
22-4-11, 02:26
I think it might not be all bad.

People say it's an ugly logo but I think it's the font for the name that makes it seem so and from what I can see they don't include it on their other sports shirts.

Something like this (http://img801.imageshack.us/img801/9059/liverpoolwarrioralt2.jpg) wouldn't be half bad eh? (I know everyone likes the pure red with no trim but they don't tend to do them like that anymore and I could deal with a little white)

YNWA

Calixto

loobert
22-4-11, 02:32
Boy's, hold on to your hats, the FSG juggernaut is moving at speed! We are going to be in for one hell of a ride!:scarf:scarf:scarf

Dynasty-inthe-Making
22-4-11, 02:32
Who gives a flying bleep?? :D How is everyone getting past the 25MM a year?? :eek: Just to kit us?? That used to be what we used to get just to have a sponsor period. What did we get for the main team sponsor from Standard, 80 Mil? Am astonished if someone is actually giving us that much money just to kit our team. I would happily wave goodbye to Adidas....25MM alone is enough to buy another Suarez....and some change. Or a Coentrao and three quarters of Charlie Adam. Or Hazard or Sanchez. Or fully fund the transfer fee of Enrique, Adam and enough loose change to invest in a young player or two.

This would be funding we get every single year. Quite frankly, its genius. FSG might have enough money from Warrior, Standard, player sales and have up to 70MM in spending money before they put in a dime out of their pocket and before commercial sales factor in. Add to that the money they would want to throw in and we could have some real spending power!

Mo Money :scarf Mo money :scarf Mo Money :scarf


:D

#CavaniToLiverpool
22-4-11, 02:34
Seeing the phrase "Warrior" on a Liverpool kit would be a fitting tribute to our beautiful club! :scarf

Dynasty-inthe-Making
22-4-11, 02:35
Seeing the phrase "Warrior" on a Liverpool kit would reflect our determination! :scarf

Thats our standard ;)

ceredred
22-4-11, 02:39
I meant Reebok. Not old enough to remember Umbro.The only shirt I bought that Reebok (http://lh3.ggpht.com/_E762i40y98c/SUGatukXVFI/AAAAAAAABnw/tXFb0AWCRQ8/LFC2000-01PASS.jpg) made for us, 2000/01 what a season that was for us winning trophies.

The pic is not mine before someone mentions the strange quilt cover.

Kloppstachio
22-4-11, 02:44
If we go for Sanchez I think we will.

I was thnking this deal seals Coentrao for us and a little extra for the Sanchez/Young bids :D

scousered91
22-4-11, 02:44
Something like this (http://img573.imageshack.us/img573/267/liverpoolwarrior.jpg) wouldn't be half bad eh? (I know everyone likes the pure red with no trim but they don't tend to do them like that anymore and I could deal with a little white)

YNWA

Calixto

Not bad, don't think warrior would be too happy about the adidas climacool logo though :D

Kloppstachio
22-4-11, 02:45
Who gives a flying bleep?? :D How is everyone getting past the 25MM a year?? :eek: Just to kit us?? That used to be what we used to get just to have a sponsor period. What did we get for the main team sponsor from Standard, 80 Mil? Am astonished if someone is actually giving us that much money just to kit our team. I would happily wave goodbye to Adidas....25MM alone is enough to buy another Suarez....and some change. Or a Coentrao and three quarters of Charlie Adam. Or Hazard or Sanchez. Or fully fund the transfer fee of Enrique, Adam and enough loose change to invest in a young player or two.

This would be funding we get every single year. Quite frankly, its genius. FSG might have enough money from Warrior, Standard, player sales and have up to 70MM in spending money before they put in a dime out of their pocket and before commercial sales factor in. Add to that the money they would want to throw in and we could have some real spending power!

And that is why I didn't mind getting any stick from you last Sat on my Scholes comment :D

Hear hear !

Mountainman
22-4-11, 02:46
Warrior sounds good.....

And a red kit without the three stripes is all right with me. Reebok 2004-2006 was the best kit ever. Simplicity. And we won something in it....

#CavaniToLiverpool
22-4-11, 02:49
Here's an idea, depending on what the logo will look like, either what someone posted or its a circle.

Underneath the logo saying warrior we should have "Always Battling Until The End" AS LIVERPOOL FC ARE WARRIORS! :scarf

Calixto
22-4-11, 02:50
Not bad, don't think warrior would be too happy about the adidas climacool logo though :D

Haha, oops! Changed it now, added the gold crest and logo, in reverence to the old 80's kits :)

Timynwa
22-4-11, 02:53
I don't care about the sponsor. The badge is what makes it LFC. As long as its red and has our badge i'm happy. Quite frankly i'd rather a shirt with no logos at all, but thats not this day and age. Also, the more money the merrier!

#CavaniToLiverpool
22-4-11, 02:55
I don't care about the sponsor. The badge is what makes it LFC. As long as its red and has our badge i'm happy. Quite frankly i'd rather a shirt with no logos at all, but thats not this day and age. Also, the more money the merrier!

Do you seriously think they are going to pay us £25m a year to wear a kit without their logo on :D!

Timynwa
22-4-11, 02:57
Do you seriously think they are going to pay us £25m a year to wear a kit without their logo on :D!

Ahh no thats not what I meant! :D haha and I wish :rolleyes:

#CavaniToLiverpool
22-4-11, 03:00
Ahh no thats not what I meant! :D haha and I wish :rolleyes:

Tbh a liverpool kit with the word Warrior is a fitting tribute to us if you ask me :rolleyes: we could have 25.5.05 underneath the logo as we was warriors that night :D

Timynwa
22-4-11, 03:03
Tbh a liverpool kit with the word Warrior is a fitting tribute to us if you ask me :rolleyes: we could have 25.5.05 underneath the logo as we was warriors that night :D

Yes that would be a good idea, but then again, you might as well put every date since LFC was founded. :P

sfsanj
22-4-11, 03:17
so JUST with standard charter and warrior deal that upto 45M a year!! WOW.....3 years ago we were at around 17-20M...we've doubled that and more to come.

Here comes a couple of top signings....

Red-Ad
22-4-11, 03:31
As much as I love Adidas, I hate the lack of innovation in a lot of the kits. They're good but not very unique because of all the other kit deals Adidas has with other clubs.

This sounds like a massive deal which can only help the club and if we're the first and only team that Warrior have produced football kits for then that can only suggest one thing...unique standout kit design.

I'm all for it.

WhereAngelsPlay
22-4-11, 04:18
I'm itching to hear the finer details,this would be the perfect chance for us to go back to all Red.

Ibeeeeey-lieve
22-4-11, 04:29
You've got to hand it to FSG and Ian Ayre, they've potentially pulled off another coup if we double the money we get from our shirt manufacturers.

but will it still have the same brand appeal when it comes to shirt sales?

i know existing supporters buy an lfc kit because its LFC, but if we looking at increasing the fan base in untapped markets, will not having adidas and a relatively unknown brand hurt us at all i wonder?

ceredred
22-4-11, 04:35
but will it still have the same brand appeal when it comes to shirt sales?

i know existing supporters buy an lfc kit because its LFC, but if we looking at increasing the fan base in untapped markets, will not having adidas and a relatively unknown brand hurt us at all i wonder?The club is the over-riding factor not the maker of the shirt.

Ibeeeeey-lieve
22-4-11, 04:36
The only shirt I bought that Reebok (http://lh3.ggpht.com/_E762i40y98c/SUGatukXVFI/AAAAAAAABnw/tXFb0AWCRQ8/LFC2000-01PASS.jpg) made for us, 2000/01 what a season that was for us winning trophies.

The pic is not mine before someone mentions the strange quilt cover.

its ok Ced, you dont have to be ashamed, we all make mistakes. Though never as bad as buying THAT quilt cover! :D

Ibeeeeey-lieve
22-4-11, 04:39
The club is the over-riding factor not the maker of the shirt.

Agreed. But the young'uns of today are all about brand names....

Anyways, I for one am happy about it. Lotsa dough just to kit us out, plus a change was due, Adidas havent had that much trophy success with us :D

ceredred
22-4-11, 04:39
its ok Ced, you dont have to be ashamed, we all make mistakes. Though never as bad as buying THAT quilt cover! :DCheeky sod.:D..I googled the information and hardly got back a decent pic of the 2000/01 away shirt.

ceredred
22-4-11, 04:46
Agreed. But the young'uns of today are all about brand names....

Anyways, I for one am happy about it. Lotsa dough just to kit us out, plus a change was due, Adidas havent had that much trophy success with us :DGreat to see our club use it's global reach at last(now I know how Paul McCartney felt when seeing the best around ripped off) will enjoy it more when Dalglish is given a contract to manage next season and beyound...then these forums can talk about new players.

Ibeeeeey-lieve
22-4-11, 04:49
Cheeky sod.:D..I googled the information and hardly got back a decent pic of the 2000/01 away shirt.

riiiiight you googled it ;)

pouldh
22-4-11, 04:49
Great news. Who cares about Adidas, Nike or any other provider. They are only in it for the money. A new company in this field just provides more competition, which is good. As long as the product is good and the money coming.

The deal also shows the value of being the part of a bigger group like FSG.

Congratulations to the commercial team.

One question is who will be our boot sponsor?

No Angel
22-4-11, 04:51
Another clear sign that this club is moving in the right direction,Warrior, ive never heard of them,but being the biggest kit deal in England is massive,huge.

NESV im sure had their part to play in this,of course all credit to Ian,25ffn mil,
could have Marks and Spencer written on it for all i care but its a LFC kit and im sure its gonna sell perfecf as usual

This is brillant news:scarf

Ibeeeeey-lieve
22-4-11, 04:52
Great to see our club use it's global reach at last(now I know how Paul McCartney felt when seeing the best around ripped off) will enjoy it more when Dalglish is given a contract to manage next season and beyound...then these forums can talk about new players.

yeah it great to see the changes and the positivity around the club. Standard Chartered deal was excellent, add new owners, the Return of the King, sale of El Sulk, in with Suarez and Andy, and now some big money from a new kit deal....

As you said, KK given a contract and finally some spending power this summer, and the future is very bright indeed! :scarf

ceredred
22-4-11, 04:54
riiiiight you googled it ;)The only players name I have ever had on the back of a Liverpool shirt is 'Fowler 23'.

Honest.

Ibeeeeey-lieve
22-4-11, 04:59
The only players name I have ever had on the back of a Liverpool shirt is 'Fowler 23'.

Honest.

haha - i believe you ced, just messing :D

MarkoRamius
22-4-11, 05:34
As an American, you can believe me, Warrior will make a solid kit. Take it to the bank...literally, we're getting 25mill, someone go get the car we need to get to the bank quick!:scarf

No Angel
22-4-11, 06:18
As an American, you can believe me, Warrior will make a solid kit. Take it to the bank...literally, we're getting 25mill, someone go get the car we need to get to the bank quick!:scarf

Hey mate living in the US for 8 yrs honestly ive never heard of them.....
Is this NESV in action,they fulfilled their 10 to do list for Fenway last weekend i think,going next game 6th May.

This NESV through and through mate????
Great news :scarf

Seanosdelgardo
22-4-11, 06:20
The only players name I have ever had on the back of a Liverpool shirt is 'Fowler 23'.

Honest.

My mum bought me a Gerrard 8 shirt for my 30th bless her a few years back.

I am considering having Connor 7 on the back of the new away kit though :)

AllezLesRouges
22-4-11, 06:36
Am I the only one to be over the moon about this news?:scarf

You say odd, I say unique:P

Adidas have been very lazy with their kit design lately and I hate wearing the same design as other teams. Adidas normally just changes the colour and add some minor details to make different teams' kits.

By the way, I think the 3 stripes makes too much white on the shirts.

With WARRIOR, we know we are getting something totally different and unique to other teams.

And I'm assuming that they'll go all out and make a stunning kit to announce their entry in the football arena.

So all in all, happy days:scarf:scarf:scarf

RedGlass
22-4-11, 06:52
The boys will wear a ******* Tutu if were being paid 25 million a year...

Yeah, but us fans wouldn`t. Being a 42 year old fashion guru I`m particular about what I wear, so Warrior had better produce something that stands out as Liverpool Football Club.

HighFlyingBirds
22-4-11, 06:58
'Warriors Stadium @Stanley Park Sponsered by Standard Chartered' anyone?

Seriously though, I love adidas kits but this is great news!! I actually loving reading about our club again !!

:)

RedGlass
22-4-11, 06:58
but will it still have the same brand appeal when it comes to shirt sales?

i know existing supporters buy an lfc kit because its LFC, but if we looking at increasing the fan base in untapped markets, will not having adidas and a relatively unknown brand hurt us at all i wonder?

If the shirts a looker people will buy it, if its a dog then people will not buy it.
Warrior had better have some good designs that pay tribute to our heritage & history, don`t want anything to loud.

-Chris-
22-4-11, 07:29
Going to be interesting to see the kits.

KRegg
22-4-11, 07:33
Adidas and Nike have both made some very ugly kits so they're not infallable. Also, Warrior makes really good quality stuff. They make american football and lacrosse cleats as well as a lot of different apparrel. A lot of my friends are lacrosse players and Warrior is their favorite company.

I understand people being sentimental and fearing change, but to put it bluntly - GET OVER IT. The money is too good to turn down, and it's not like Adidas has had a great loyalty to the club over the years.

We replaced Carlsberg with Standard Chartered and the world still turned, and as many others have posted, we'll still have our badge, crest, and colors which is all that matters on a kit. We've had umbro, reebok, adidas, and now Warrior. Not a big deal at all.

fyi - for those who haven't seen the evolution of our kits - http://www.historicalkits.co.uk/Liverpool/Liverpool.htm

Dynasty-inthe-Making
22-4-11, 07:37
One thing I want to know is their distribution chanels across
the globe I know adidas are quite strong in that department,
hopefully they are equally as good! I m sure our management
have assessed this very important aspect.

johnnymomo1
22-4-11, 07:40
according to the radio ADIDAS are still going to be doing the AWAY kits,

If thats true its quite frankly genius marketing to have seperate deals for both strips, I would also imagine that adidas will continue with the apparal

RedNets19
22-4-11, 07:45
This is great news! 25M a year sounds like one hell of a coup. Ian Ayre and the rest of the commercial team should be praised for this. We have gone from being at the bottom end of the commercial scale, rigth up to the top in the space of two seasons!

My only concern is going to be the design of the kits. We have all ahd a good laugh at some of the crap that has benn thrown out to Man Utd by Nike. I'm hoping that Warrior take the time and effort to design a kit that says as much about Liverpool FC as it does about itself.

Minz
22-4-11, 07:50
Maybe the supporters groups can email the guys upstairs and Warrior and request them to get the fans opinions before deciding on the final kit design.

KRegg
22-4-11, 07:54
I hope we have a fantastic retro looking kit for Kenny's first full season in charge!

chaz
22-4-11, 07:55
I don't want Addidas to be replaced. Who the hell wears Warrior anyway?
If it gives us another 12mill a year then I'll wear frilly Nickers with it but only at weekends :eek: :scarf

Eddes
22-4-11, 07:56
Just keep the shirt simple is my advice, the more basic the better, dont try and make it into a leisure shirt, its a football kit (and by the way, we play in RED, not red and white or red and some other mixed in colour)

Tuta
22-4-11, 07:57
I hope we have a fantastic retro looking kit for Kenny's first full season in charge!

Not sure whether we are going to get new home kit for our last seasonwith addidas? anyone knows? That is very good idea

KingKev75
22-4-11, 07:58
Finaly we are heading in the right direction on the pitch and off it. As far as marketing goes, this deal is huge. It is great to see Ian Ayre and our new American friends showing signs already that we are back and we mean business, this is turning into somthing very big, I have not been this optomistic about LFC in a long long time and it feels good :D
Can you feel it:scarf Can you smell it:scarf

AlexPenn83
22-4-11, 07:59
Liverpool Football Club becomes Liverpool Football Franchise.

What a pile of crap Fowi, if you're being serious then you don't know what you're talking about. Don't mean to be harsh or lash out at your comment but just want to set the record straight. Firstly, we're not a Football Franchise, we're a BUSINESS. Always have been, always will be. If you or others are under the impression we are some fairytale which survives purely on pixy dust and fan's pride then we might as well close the Shankly Gates and prepare for division 3 football.

I don't get it, was it Liverpool tradition to have Adidas plastered all over our stadium?! Or does the biggest shirt deal in history mean nothing because it's not the same sports outlet

AlexPenn83
22-4-11, 08:00
'Warriors Stadium @Stanley Park Sponsered by Standard Chartered' anyone?

Seriously though, I love adidas kits but this is great news!! I actually loving reading about our club again !!

:)

:D

paul143
22-4-11, 08:01
Would the concerns have been lessened if we had the following sponsors which most of us probably have a familiarity with.

Under Armour (Wales RFU (http://www.pure-rugby.com/rugby-shirts/wales-shirts/wales-1011-authentic-home-rugby-shirt-ss-adult?cPath=83&zenid=lk7e3ts8ji4f6gn8qsem6u8vl6) and Hannover 96 (http://officialfootballshirts.com/German/Bundesliga/Hannover-96-shirt.html))
Canterbury (Scotland RFU (http://shop.canterbury.com/product/canterbury-scotland-alternate-rugby-jersey/46399/) and Wasps (http://shop.canterbury.com/product/canterbury-london-wasps-home-pro-jersey/74546/)

With Canterbury, according to their own website, we would be the only football team to wear their shirts.

AlexPenn83
22-4-11, 08:03
Would the concerns have been lessened if we had the following sponsors which most of us probably have a familiarity with.

Under Armour (Wales RFU (http://www.pure-rugby.com/rugby-shirts/wales-shirts/wales-1011-authentic-home-rugby-shirt-ss-adult?cPath=83&zenid=lk7e3ts8ji4f6gn8qsem6u8vl6) and Hannover 96 (http://officialfootballshirts.com/German/Bundesliga/Hannover-96-shirt.html))
Canterbury (Scotland RFU (http://shop.canterbury.com/product/canterbury-scotland-alternate-rugby-jersey/46399/) and Wasps (http://shop.canterbury.com/product/canterbury-london-wasps-home-pro-jersey/74546/)

With Canterbury, according to their own website, we would be the only football team to wear their shirts.

The reason they are sponsoring us is for them to gain familiarity :D If they can afford it, good luck to them!

beethamwest
22-4-11, 08:22
Their notice at the bottom of the home page is a bit 'out of the ordinary'

CALIFORNIA WARNING: Warrior strives to have safe and environmentally friendly products. However, some of the products shown on this site may contain chemical(s) known to the State of California to cause cancer, birth defects or other reproductive harm.

TeenageMutantNinJaSkrtel
22-4-11, 08:29
Haven't the club just released next season's away kit (http://store.liverpoolfc.tv/products/footballkit)?

So this deal will not kick in until the start of 2012/13 season at the earliest?

KRegg
22-4-11, 08:31
Not sure whether we are going to get new home kit for our last seasonwith addidas? anyone knows? That is very good idea

ah you're probably right, adidas will definitely have the kit for next year. Maybe it will be for Kenny's first title winning season, if we don't do it next year ;)

TeenageMutantNinJaSkrtel
22-4-11, 08:42
http://www.dailymail.co.uk/sport/football/article-1379466/Liverpools-mammoth-25m-year-Warrior-kit-deal-rewrites-record-books.html

LiverpoolOne
22-4-11, 08:49
25m in the summer transfer pot would be no bad thing. As much as I like adidas I guess the new owners are bound to try and maximise revenue from such deals and I would imagine this is only the start. Ground sponsorship has been discussed (though not naming rights - http://www.liverpoolfc.tv/news/latest-news/no-naming-rights-for-anfield )

Hopefully the owners will retain the dignity of LFC in any deals and the money generated will be ploughed back into the club. So Liverpool Warriors it is then:FP:

illnino
22-4-11, 08:51
I just tried to purchase a new pair of trainers that i thought were quite cool......


But they only ship across the US....

TeenageMutantNinJaSkrtel
22-4-11, 08:51
25m in the summer transfer pot would be no bad thing. As much as I like adidas I guess the new owners are bound to try and maximise revenue from such deals and I would imagine this is only the start. Ground sponsorship has been discussed (though not naming rights - http://www.liverpoolfc.tv/news/latest-news/no-naming-rights-for-anfield )

Hopefully the owners will retain the dignity of LFC in any deals and the money generated will be ploughed back into the club. So Liverpool Warriors it is then:FP:

But will we get the money this summer?

A new Adidas away kit has just been launched and we are contracted on the home kit for next season too?

That would mean this new contract starting season after next at the earliest.

Would they pay the full amount up front and then wait a full year?

HighFlyingBirds
22-4-11, 08:54
But will we get the money this summer?

A new Adidas away kit has just been launched and we are contracted on the home kit for next season too?

That would mean this new contract starting season after next at the earliest.

Would they pay the full amount up front and then wait a full year?

It doesn't really matter if we get the money this year or next as we have to balance the books over a 3 year period. So effectively we can spend what we don't have as it's guaranteed income

LiverpoolOne
22-4-11, 08:55
But will we get the money this summer?

A new Adidas away kit has just been launched and we are contracted on the home kit for next season too?

That would mean this new contract starting season after next at the earliest.

Would they pay the full amount up front and then wait a full year?

Ye fair point mate but I guess the principle will apply at some point?

Carlton Facepalmer
22-4-11, 09:01
The Warrior Stadium has a much better ring to it than the New balance Stadium! - which I'm sure is being discussed as John get's 'closer' to the NB chief!!

Benny-Noons-Ghost
22-4-11, 09:05
Awesome! :eek:

£25mil :eek:


Long as the kits look good, and our players like them, I couldn't give a flying **** what 'brand' name is on it.


After all, 60 years ago, club kits didn't even have a badge on them, did they? :D

Defo-skitso
22-4-11, 09:08
Good funds, people will still buy the kits off warrior. But the clothing merchandise I'm not sure although American casual seems to sell well so it might even enhance it. Eg Liverpool baseball style tops, Liverpool basket ball tops etc etc.

All they need to do now is ditch you'll never walk alone at the beginning of games and replace with.....

"Warriors come out to play yay.....warriors come out to play yay.....warriors come out to PLAY YAY!!!!!"

Tuta
22-4-11, 09:08
Haven't the club just released next season's away kit (http://store.liverpoolfc.tv/products/footballkit)?

So this deal will not kick in until the start of 2012/13 season at the earliest?

This deal starts from season 2012-2013. I believe that is when we are going to start recieving money from as well.

shody1976
22-4-11, 09:11
As much as I first thought 'what the ****?', this just clearly demonstrates just how massive Liverpool Football Club is. Aside from maybe Man Utd, what other club in the Premier League could command 20 million a year from shirt sponsors and now potentially 25 million a year from kit providers, when we have won nothing for five years, have been ***** overall for this season and last and once again in all probability, won't be playing Champions League football again next season? The simple answer is none.

What ever NESV are doing, they clearly mean serious, serious business. I cannot wait to see what's in store for the summer transfer window, which possibly could be the most eagerly awaited in a long time.

Lomes
22-4-11, 09:13
The uniqueness of the brand alone is enough to make it great! No more sharing 'similar' designs to the many other 'Adidas' teams.

Not to mention the 25mil a year! :eek:

Some nice info

"It was during Bill Shankly's days though that the kit of today was born. He decided that the players would look even bigger and more importantly more intimidating to the opposition if the players changed their shorts to all red ones. At this point he threw a pair of all red shorts at the Collosus - Ron Yeats and told him to put them on. As soon as he put them on he said straight away how he looked eight feet tall and players would be scared of him. At this point Ian St John suggested that he go all the way and give him red socks as well. The comment was met with open arms by the great man and the all red kit was born."

Warrior seems quite apt for the make of our kit!

KOPGIRL1971
22-4-11, 09:14
Our home shirt now (http://fighterxfashion.com/wp-content/uploads/2010/08/warrior-shirt-2.jpg)

Isn't that just agger's back? :)

Carlton Facepalmer
22-4-11, 09:19
As much as I first thought 'what the ****?', this just clearly demonstrates just how massive Liverpool Football Club is. Aside from maybe Man Utd, what other club in the Premier League could command 20 million a year from shirt sponsors and now potentially 25 million a year from kit providers, when we have won nothing for five years, have been ***** overall for this season and last and once again in all probability, won't be playing Champions League football again next season? The simple answer is none.

What ever NESV are doing, they clearly mean serious, serious business. I cannot wait to see what's in store for the summer transfer window, which possibly could be the most eagerly awaited in a long time.

I'm sure Nike and the scum will be looking at this with bitterness. They both like records etc, but they are tied until 2015.

I hope our deal is a maximum 10 years, in this amount of time £25M a year may become half the going rate.

One thing is for sure, FSG know how to bring in the mula!! :scarf

HerrKlopp
22-4-11, 09:27
I'm very happy for this! I'm getting a bit tired of the Adidas kit, because it's just so similar to every other Adidas kit out there, only different in colour and minor details.

And the fact that we are getting £25m a year just tells us that our new owners mean business. This deal will only strengthen us, and now, if the money is spent right, which I trust it will, I see it as plausible that Kenny will be the first manager to win the Premier League Title with two different clubs.

We have a bright future!

Fowi
22-4-11, 09:27
When does this deal kick in?

WestcountryRed
22-4-11, 09:27
This deal starts from season 2012-2013. I believe that is when we are going to start recieving money from as well.

Does that mean we are going to have a new adidas home kit for just one season?! we are due a new one for the start of next season aren't we?

Quite like the adidas stripes on the kit but if this new deal means more money for the club then a deal well done. As long as the kits aren't nasty and the players and fans are happy with them, who cares what the brand is

The Liver Bird Riseth
22-4-11, 09:37
Does that mean we are going to have a new adidas home kit for just one season?! we are due a new one for the start of next season aren't we?

Quite like the adidas stripes on the kit but if this new deal means more money for the club then a deal well done. As long as the kits aren't nasty and the players and fans are happy with them, who cares what the brand is

No, a new away one next season and the same home one.

RogerHuntelaar
22-4-11, 09:39
"Waaaaariors, come out to plaaaay".

radders33
22-4-11, 09:43
Nothing officially announced by the club yet is there?

Great news in that both our kit manufacturers and shirt sponsors will be paying more each a season than last seasons pair did combined!

CharlieManson
22-4-11, 09:43
Lets just hope we dont get turned into a bleeding soccer team eh ?

FinnanFOREngland
22-4-11, 09:48
The uniqueness of the brand alone is enough to make it great! No more sharing 'similar' designs to the many other 'Adidas' teams.

Not to mention the 25mil a year! :eek:

Some nice info

"It was during Bill Shankly's days though that the kit of today was born. He decided that the players would look even bigger and more importantly more intimidating to the opposition if the players changed their shorts to all red ones. At this point he threw a pair of all red shorts at the Collosus - Ron Yeats and told him to put them on. As soon as he put them on he said straight away how he looked eight feet tall and players would be scared of him. At this point Ian St John suggested that he go all the way and give him red socks as well. The comment was met with open arms by the great man and the all red kit was born."

Warrior seems quite apt for the make of our kit!

This I'm fed up of the Chelsea and Liverpool kits just being a blue and red version of each other. I think it will be good to have a unique designer

18-carra-gold
22-4-11, 09:54
I agree,less is more with our strip. :scarf

So that would be the same as the one Reebok did in the 90s, another company who had limited experience at makin football kits at the time.

I reckon the warrior kits will be excellent - they will have the best people on it because they will want to make a great impression in order to get a good name do that they can attract more clubs.

Lomes
22-4-11, 09:54
Kenny & Steve....With regards to the new kit deal....

Give me a W

http://img.skysports.com/11/01/660x350/Kenny-Dalglish-Steve-Clarke-Liverpool-Premier_2553947.jpg

RogerHuntelaar
22-4-11, 09:55
So is this official or what?

Mapeke
22-4-11, 09:55
I couldn't care less who the brand are if they're paying £25m a year. KERCHING!

Yorkshirered
22-4-11, 09:55
Kenny & Steve....With regards to the new kit deal....

Give me a W

http://img.skysports.com/11/01/660x350/Kenny-Dalglish-Steve-Clarke-Liverpool-Premier_2553947.jpg

have some rep:D

ChriBS
22-4-11, 09:57
What in God's name is Warrior?

Who cares, they're loaded :D

phuzz
22-4-11, 10:00
Well done on the shirt deal but I won't be changing my 2005 shirt for a few years yet.

AidoC
22-4-11, 10:15
http://www.footballeconomy.com/content/liverpool-secure-record-kit-deal

Liverpool secure record kit deal.

22/04/2011 - 09:01

Liverpool manager Kenny Dalglish has urged that money be made available for summer spending after the club secured the biggest kit deal in English football history. The £25m-a-year contract with Boston-based Warrior Sports more than doubles Liverpool's present agreement with Adidas and demonstrates the value of the New England contacts of the new owners.

Adidas which launched a new away kit last week as part of a £12 milliopn a year contract with the club had the chance to match the American company's offer. However, they were not prepared to meet the price. It's a big blow to Adidas as only Real Madrid sell more branded shirts than Liverpool.

Warrior is a subisdiary of New Balance, a company best known for its running shoes. Liverpool's owner, Fenway Sports Group, have become increasingly close in recent months to Jim Davis, the chairman nof New Balance. It has entered into a multi-year partnership with the Boston Red Sox including a kit deal and a $1m fee for an illuminated logo inside Fenway Park, the home of the Red Sox.

Warrior has been best known up to now for its association with the game of lacrosse which has Native American origins. It is little known in Britain, but is played at top girls' schools like North London Collegiate and is popular at the better universities.

Whatever the link up does for lacrosse, it is solved the short-term cash flow problems at Liverpool caused by a likely failure to qualigy for the Champions League.

RedBaros
22-4-11, 10:15
Kenny & Steve....With regards to the new kit deal....

Give me a W

http://img.skysports.com/11/01/660x350/Kenny-Dalglish-Steve-Clarke-Liverpool-Premier_2553947.jpg

Well done! :D


Initial thoughts were oh nos, then £25m, then lastly they've done a good job on our away kit so maybe they know what we're after and this Warrior thing will be ok, and we wont look like muppets in our Velocity home shirts, Liberty away, or Impact thirds.

BRISY
22-4-11, 10:19
I like that warrior logo its nice.

And its another 1st for Liverpool fc and proves we are still the Brand people want to invest in.

I believe that Adidas was the 1st brand to sponsor a football club...they did the German national team and then we were the 1st ever club side to be sponsored....another 1st for us here aswell.:P

£25m ayear!!!!!! Thats a Suarez every summer:)

shody1976
22-4-11, 10:21
http://www.footballeconomy.com/content/liverpool-secure-record-kit-deal

Liverpool secure record kit deal.

22/04/2011 - 09:01

Liverpool manager Kenny Dalglish has urged that money be made available for summer spending after the club secured the biggest kit deal in English football history. The £25m-a-year contract with Boston-based Warrior Sports more than doubles Liverpool's present agreement with Adidas and demonstrates the value of the New England contacts of the new owners.

Adidas which launched a new away kit last week as part of a £12 milliopn a year contract with the club had the chance to match the American company's offer. However, they were not prepared to meet the price. It's a big blow to Adidas as only Real Madrid sell more branded shirts than Liverpool.

Warrior is a subisdiary of New Balance, a company best known for its running shoes. Liverpool's owner, Fenway Sports Group, have become increasingly close in recent months to Jim Davis, the chairman nof New Balance. It has entered into a multi-year partnership with the Boston Red Sox including a kit deal and a $1m fee for an illuminated logo inside Fenway Park, the home of the Red Sox.

Warrior has been best known up to now for its association with the game of lacrosse which has Native American origins. It is little known in Britain, but is played at top girls' schools like North London Collegiate and is popular at the better universities.

Whatever the link up does for lacrosse, it is solved the short-term cash flow problems at Liverpool caused by a likely failure to qualigy for the Champions League.

Where is there a quote there that Kenny urged them to spend?

#CavaniToLiverpool
22-4-11, 10:22
http://www.footballeconomy.com/content/liverpool-secure-record-kit-deal

Liverpool secure record kit deal.

22/04/2011 - 09:01

Liverpool manager Kenny Dalglish has urged that money be made available for summer spending after the club secured the biggest kit deal in English football history. The £25m-a-year contract with Boston-based Warrior Sports more than doubles Liverpool's present agreement with Adidas and demonstrates the value of the New England contacts of the new owners.

Adidas which launched a new away kit last week as part of a £12 milliopn a year contract with the club had the chance to match the American company's offer. However, they were not prepared to meet the price. It's a big blow to Adidas as only Real Madrid sell more branded shirts than Liverpool.
Warrior is a subisdiary of New Balance, a company best known for its running shoes. Liverpool's owner, Fenway Sports Group, have become increasingly close in recent months to Jim Davis, the chairman nof New Balance. It has entered into a multi-year partnership with the Boston Red Sox including a kit deal and a $1m fee for an illuminated logo inside Fenway Park, the home of the Red Sox.

Warrior has been best known up to now for its association with the game of lacrosse which has Native American origins. It is little known in Britain, but is played at top girls' schools like North London Collegiate and is popular at the better universities.

Whatever the link up does for lacrosse, it is solved the short-term cash flow problems at Liverpool caused by a likely failure to qualigy for the Champions League.

:)

#CavaniToLiverpool
22-4-11, 10:23
Where is there a quote there that Kenny urged them to spend?

http://www.liverpoolfc.tv/news/latest-news/kenny-big-summer-ahead

NeggedNuTs
22-4-11, 10:23
im so looking forward to this, i hope we finally can get an all red strip without unnecessary white on it.

stano123
22-4-11, 10:32
It proves the marketing power of LFC and the fact the owners are trying their best to capitalise on it. We have under sold ourselves for far too long.

Benny-Noons-Ghost
22-4-11, 10:36
im so looking forward to this, i hope we finally can get an all red strip without unnecessary white on it.

Was thinking this myself.

Completely red, except for the badge, their logo and the Standard Chartered.

Back to simplicity :scarf


Though knowing the Americans, it'llbe covered in every coloured trim possible :D

GaryH-21
22-4-11, 10:44
Was thinking this myself.

Completely red, except for the badge, their logo and the Standard Chartered.

Back to simplicity :scarf


Though knowing the Americans, it'llbe covered in every coloured trim possible :D

and short shorts :confused: :P

Pete_lad2014
22-4-11, 10:44
I know people will disagree but could you imagine we were to get a new stadium and get back in the CL.

New stadium revenue 50-70m extra per year (including naming rights)
CLrevenue 20-30m per year
Money thru shirt deals 40-50m per year

The rest i would be guessing the figures but theres TV rights and other forms of sponsorship

We would be a money making machine

#CavaniToLiverpool
22-4-11, 10:46
I hope our badge gets updated so we have 5 little European cups in it! :D

FistofRage
22-4-11, 10:48
http://www.footballeconomy.com/content/liverpool-secure-record-kit-deal

Liverpool secure record kit deal.

22/04/2011 - 09:01

Liverpool manager Kenny Dalglish has urged that money be made available for summer spending after the club secured the biggest kit deal in English football history. The £25m-a-year contract with Boston-based Warrior Sports more than doubles Liverpool's present agreement with Adidas and demonstrates the value of the New England contacts of the new owners.

Adidas which launched a new away kit last week as part of a £12 milliopn a year contract with the club had the chance to match the American company's offer. However, they were not prepared to meet the price. It's a big blow to Adidas as only Real Madrid sell more branded shirts than Liverpool.

Warrior is a subisdiary of New Balance, a company best known for its running shoes. Liverpool's owner, Fenway Sports Group, have become increasingly close in recent months to Jim Davis, the chairman nof New Balance. It has entered into a multi-year partnership with the Boston Red Sox including a kit deal and a $1m fee for an illuminated logo inside Fenway Park, the home of the Red Sox.

Warrior has been best known up to now for its association with the game of lacrosse which has Native American origins. It is little known in Britain, but is played at top girls' schools like North London Collegiate and is popular at the better universities.

Whatever the link up does for lacrosse, it is solved the short-term cash flow problems at Liverpool caused by a likely failure to qualigy for the Champions League.

What be this they speak of?

What in the name of Fowler is this lacrosse?

MiraclesArePossible
22-4-11, 10:48
So, is this actually true?

ChriBS
22-4-11, 10:52
What be this they speak of?

What in the name of Fowler is this lacrosse?

A few pics here. (http://www.zimbio.com/pictures/HUz4p4xoxxM/NCAA+Lacrosse+Semifinals+Johns+Hopkins+v+Duke/97qozQ-wOUi/Stephen+Peyser) Pretty much like hockey, but the ball is played in the air.

Fowi
22-4-11, 10:53
A few pics here. (http://www.zimbio.com/pictures/HUz4p4xoxxM/NCAA+Lacrosse+Semifinals+Johns+Hopkins+v+Duke/97qozQ-wOUi/Stephen+Peyser) Pretty much like hockey, but the ball is played in the air.

So it's hurling?

Scrams
22-4-11, 10:54
Ian Ayres is a hustler by nature :D

1970red
22-4-11, 10:56
Anyone managed to get on to the warrior website yet!!!!!!!!?

ToTaLxTc
22-4-11, 10:56
So it's hurling?

Professional dusting (http://multimenage.webs.com/dusting.jpg)

KopWaa
22-4-11, 10:59
Please say this (http://www.mathewbrowne.com/images/warrior.jpg) will replace the Adidas logo.

Though Puyol may sue for image rights. :D Ultimate Warrior classic!!!!!

KopWaa
22-4-11, 11:00
Another 25m in the club instead of off a debt, a this is sooooooooooo refreshing :)